Augmented Reality
Augmented Reality, often abbreviated as AR, is a groundbreaking technology that blends the real world with digital elements, creating an immersive and interactive experience. It’s like magic brought to the real world, and it has the potential to transform the way companies operate and connect with their audiences.
Visualization Tool
Augmented Reality (AR) has rapidly emerged as a transformative tool for companies looking to visualize and communicate their ideas, products, and services in a more engaging and interactive manner. Essentially, AR superimposes digital information, objects, or experiences onto the real world, making it an ideal visualization tool for a wide range of industries and purposes.
Collaboration Tool
Augmented Reality (AR) has evolved from being a mere technological novelty to becoming a powerful collaborative tool that can significantly enhance teamwork and innovation across various industries. With AR, companies can foster collaboration, improve communication, and drive innovation in exciting ways. Here’s why AR is a game-changer in this context:
What uses does Augmented Reality have?
Augmented Reality has emerged as a versatile technology with impactful applications in various fields, such as construction, city planning, mining, among others.
Construction
AR enables the overlay of three-dimensional models of buildings and structures in the real environment, allowing construction teams and designers to virtually explore how new projects will integrate with the existing surroundings. This not only facilitates visual understanding but also helps anticipate potential conflicts or logistical challenges that may arise during the construction phase.
Urban Planning
In the field of urban planning, Augmented Reality (AR) emerges as a powerful tool by facilitating the visualization of designs and their harmonious integration with the existing environment. This technology provides urban planners and architects with an enriched and detailed perspective on how proposed projects integrate with existing infrastructure and topography.
Case: WORLD SERVICE
At OgdenXR, we take pride in our real-world success stories. In this case, we took the blueprints of a construction site and we built a Virtual Reality solution.
WHAT WE DID?
We created a Unique Augmented Reality (AR) Experience
The Challenge
World Service Ltda is a company specializing in the prefabrication of concrete structures. Located in the city of Antofagasta, Chile, their services encompass a wide range of needs in urban construction, industrial construction, the energy industry, ports, roads, railways, and the production of projects initially designed for on-site construction but now modularized for assembly in their own facilities. This innovative approach transforms their clients’ construction projects into assembly projects.
Given the opportunity to participate in Perumin 2022, the company entrusted us with the development of two projects they required for the event. Each project was divided into two parts: the first involved the creation of an Augmented Reality Catalog, and the second entailed the design of 3D objects for their corporate website.
Our Solution
For users who interact with the 3D objects on the website (see example: https://www.worldservice.cl/muros-prefabricado-de-hormigon-antofagasta-iquique/), Google Analytics was also integrated, but in a different data stream to separate visits from those users who come through a redirection because they do not have a suitable device to view Augmented Reality.
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